Grande Dunes Has a New Logo!

December 14th, 2014

Over the last year, it became apparent that it was time to refresh the Grande Dunes brand identity to better represent what the community is now and will become. After much thought and many rounds of design, we’ve created the new Grande Dunes logo.

Grande Dunes New Logo

Our objectives for this work were to create a mark that communicates an understated elegance and incorporates Grande Dunes’ most distinguishing characteristic — the connection to water.

The selection of the color palette communicates Grande Dunes’ connection to the natural environment and the wave that joins the G and D represents the all-important connection to the Atlantic Ocean and Intracoastal Waterway. The serif font helps the mark to be readable in every application and has a friendly nature that is indicative of the community that you all have helped establish.

The golf shop is ready with many selections of logo wear and other items that proudly display the new identity.

We hope that you will embrace the new mark and will feel as proud of it as we are. Over the coming months, you will see the old identity replaced on all existing applications. It is our hope that by next spring, this transition will be complete.